As far as we know, this report contains the most comprehensive collection of data on customer onboarding anywhere. Based on a survey completed by 152 professionals working at SaaS or technology product companies in roles relating to customer onboarding. 58% were Managers, VPs, SVPs and C-level from early stage start-ups through to hyper-growth and enterprise companies.
The results reveal valuable insights into how established and fast-growing companies are organising and structuring themselves. This means that companies of every size and at every stage can use the breadth and depth of data our survey collected to help them make high-touch customer onboarding a repeatable, scalable, efficient and impactful process. Ultimately, helping to build longer, more meaningful and more profitable customer relationships.
The fundamental economics of recurring revenue businesses are based on customers identifying value and succeeding. By better understanding the challenges and trends faced by those in customer success roles, we can define strategies and processes to accelerate customer success in your business.